ABOUT BRANDBOOK MEDIA

We help game studios find the right creators.

Brandbook Media, or Brandbook for short, has brought game studios and creators together since 2022. We recruit gaming KOCs and other creators who know each game, then work with them on guides, videos and streams across launches and updates.

01 — THE NETWORK IN NUMBERS

What we’ve created together.

Videos, livestreams and posts from the creators we work with. Here is what those partnerships have added up to so far.

YouTube views

78,706,887

Creators we have worked with: 292
YouTube content published: 24,809
Hours streamed: 64,034.52
Twitch streams: 14,469
X posts: 65,009
X post views: 209,913,556

View all platform totals

Creators we have worked with: 292
YouTube views: 78,706,887
YouTube content published: 24,809
Hours streamed: 64,034.52
Twitch streams: 14,469
X posts: 65,009
X post views: 209,913,556

Includes current and past partners. Each creator is counted once.

Brandbook’s combined results since 2022. Updated 2026

02 — WHY WE EXIST

Good partnerships get better with time.

A creator who knows a game well has more to share: a useful guide, a fresh take on an update, a stream their viewers look forward to. Working together over time gives that knowledge room to grow.

That is the work we have chosen to focus on. We help studios and creators find each other, stay in touch and plan what comes next. Across languages and time zones, we take care of the details that make a partnership worth continuing.

What is a gaming KOC?

KOC stands for key opinion consumer. In our gaming programs, it means a player who shares first-hand experience with other players. A guide to building a new character or a stream testing a patch can help someone decide what to try next.

03 — HOW WE WORK

What you can expect from us.

Take the long view

We plan for the next release with the longer partnership in mind.

Be dependable

We make plans clear, keep people informed and follow up on what we agree.

Stay focused

Gaming creator partnerships are our core business. We keep learning from the people doing the work.

Put people first

We listen, speak honestly and respect the time and work of everyone involved.

OUR POINT OF VIEW

The strongest partnerships are built through everyday work: listening, solving problems and keeping your word.

04 — WORK WITH BRANDBOOK

Let’s find a way to work together.

For Game Studios

Build and run a creator program for your game, with a team to manage the day-to-day work.

See our studio services02

For Creators

Find game partnerships that suit your channel, with support throughout the project.

Meet the creator network